Apple Immersive: MLS Cup 2023




Made at Apple Marcom
 
Role Creative Director

Categories Immersive, Vision Pro, Sports, Film

The first-ever Apple Immersive sports film on the Vision Pro, highlighting the drama of the 2023 MLS Cup.










The Kick Off:



Social Launch:



The Score:


“Vision Pro put me on the MLS playoffs filed and it was so real I could almost smell the grass and taste of the champagne.”

- Tech Radar, March 2024

“I watched Apple’s newest Immersive Video on the Vision Pro,  and it was my ‘aha” moment.

- ZDNET March 2024


Mark